INDUSTRIAL + PACKAGING + GRAPHIC
INDUSTRIAL + PACKAGING + GRAPHIC
Once the consumer has the product in their hands the product design needs to convey the personality, quality, and feeling of a brand while maintaining the consumers attention. The product needs to work and it needs to work well. I want my industrial designs to fulfill the consumers needs and desires they may not have previously known they had.
Once the consumer has the product in their hands the product design needs to convey the personality, quality, and feeling of a brand while maintaining the consumers attention. The product needs to work and it needs to work well. I want my industrial designs to fulfill the consumers needs and desires they may not have previously known they had.
Research the market and what the consumer is yearning for in the market. Create concepts for a line of products, production-ready models, communication with domestic and international engineers ensuring that designs are accurately produced. Manage design process from concept creation through ensuring production pieces are accurate.
During my studies at The University of Kansas I participated in a toy design competition. My simple design uses convex and concave contours to visually represent the charge of the magnets within. This design is targeted at toddlers and is meant to enhance and stimulate creativity at a young age. This design won first place in the competition.
My thesis focussed on the sport of Disc Golf and the lack of specialized footwear. Disc golf is a sport that presents a set of terrain, weather, and usage challenges unlike other sports. Through field research, market research, surveys, and testing I discovered many challenges. My design focussed on providing a solution for this unique footwear challenge.
Displays and packaging are the consumers first interaction with a product. I strive to make this first impression one that communicates the personality, quality, and feeling of a brand while capturing the consumers attention.
Displays and packaging are the consumers first interaction with a product. I strive to make this first impression one that communicates the personality, quality, and feeling of a brand while capturing the consumers attention.
Displays and packaging are the consumers first interaction with a product. I strive to make this first impression one that communicates the personality, quality, and feeling of a brand while capturing the consumers attention. I conceptualize and create new designs for packaging and POP displays. POP displays and packaging concepts come to life through the creation of production ready specs as well as renderings of the displays with artwork for client's use in presentations. I lead the design team in producing renderings, artwork, mock ups, and corrugated designs as well as work with the factory and co-pack departments to optimize current and future display designs for all levels of production. This entire process ensures that the creativity, cost, ease of completion, and quality are maintained to a high level through the entire process.
Branding and graphic design are the consumers first visual cues about a company or product. I strive to create graphics that will portray the brand and catch the consumers attention.
Branding and graphic design are the consumers first visual cues about a company or product. I strive to create graphics that will portray the brand and catch the consumers attention.
I am involved in and challenge the process for pre-pressing and reviewing artwork for feasibility during the production process. I recommend any changes needed to ensure quality print and labelled pieces. As a designer in a production centered factory, it is my role to sometimes challenge the typical ways of production, resulting in unexpected and creative results through manufacturing.